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EXPORT OPPORTUNITIES FOR AUSTRALIAN DIECASTERS
( Statement by Mr. J. McEwen, Deputy Prime Minister and 3JUN 1967
Minister for Trade and Industry) L IBR
The Australian Diecasters Survey Mission found that a market in North
America could be developed for castings produced in low to medium
volume, particularly where expensive dies and subsequent machining
were involved, Mr. J. McEwen, Deputy Prime Minister and Minister for
Trade and Industry, said today.
Mr. McEwen, commenting on the report of the Diecasters' Survey
Mission to the West Coast of North Americ said penetration of
this more specialised market would not come overnight, but would
require a sound, practical approach on the part of individual firms
and the industry as a whole. A calculated approach to the market
could prove most rewarding.
There were opportunities in this field, notably in Los Angeles,
Oakland and San Diego. However, there was no ready-made market for
die-castings in high volume, which was the work the diecasters
would prefer.
Mr. McEwen said the Government lent support to the development of
export trade through such avenues as export incentives, overseas
promotions and the services of Trade Commissioners, but the prime
responsibility for developing this market rested with the diecasters
themselves. He said he was confident the industry would take full
advantage of all opportunities in spite of increasing international
competition which demanded greater devotion to management,
engineering and marketing skills.
The Diecasters Survey Mission comprised Mr. G. V. R3id, General
Manager of Monier C. C. Die Castings Pty Ltd. ( Leader); Mr. R. Hay,
Managing Director of Huckson Diecastings; Mr. F. Hook, Managing
Director of F. Hook Pty Ltd. and Mr. P. Marcusson of the Department
of Trade and Industry. The Mission visited the United States and
Canadian West Coasts late last year to investigate and report on
market possibilities for Australian diecastings.
Mr. McEwen commended the Mission and expressed gratitude for the
conscientious effort of each Mission member.
Canberra, A. C. T. 49/ 67T
27th June, 1967
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